What I want to know is this: Wtf, no seriously, wtf were the people at Nike thinking when they decided to commission this ad??!!
Were they thinking at all?? I would venture to guess not. Sods. When I saw it for the first time I wanted to take my Nikes and burn them(1). Rest assured, I’m not buying anything from Nike anymore(2).
Then again, on repeated views there’s a ridiculously funny side to it. Zidane is more lethal than bowling balls, American football players, trucks and aerial swinging machines. Is that what you’re saying Nike? Cos Marco boy went down like a ton of bricks with that one head butt. 'Every athlete has his own inner armour'(3), my foot.
Meh. And where are they going to air this craptacular ad? In Italy? And where else? And so much for everyone moving on(4).
Whatever, I just needed to rant to get this out of my system.
Materazzi, I don’t care if you were paid $50,000 for the ad. The bottom line is this: Zidane owns your sorry ass. So there.
1: Well, I’d really like to do that but they are the only running shoes I have. And I don’t have money to buy new ones. It’s the thought that counts right?
2: Well, not for eons anyway.
3: That’s the tag line.
4: I demand Adidas come up with a re-butt-al ad.